Research & Goal Setting

Understanding Your Competition

Market research is the core of my Digital Marketing game plan. Knowing your competition will allow us to develop the optimal game plan for your online marketing.

Identifying and Capitalizing on Digital Marketing Opportunities

Research and ongoing campaign planning are the foundation of my digital marketing process for ongoing clients. I integrate market research with both your short-term and long-term goals and digital marketing best practices to drive revenue, brand loyalty, and customer engagement. In fact, at a certain point, we’re so involved with your marketing that we stop being the “client” and “agency” and become a single, cohesive team working towards a shared vision.

Search Engine Ranking Depends on It

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The first step is to pinpoint exactly who your direct online competitors are, in what regions, and keywords they’re using.

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Market research is the core of my Digital Marketing game plan. Knowing your competition will allow us to develop the optimal game plan for your online marketing.

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I then create a digital marketing road map that relies on a multi-channel approach to quickly drive growth. I will track performance to maximize what is working well and refine what can work better.